Instagram SEO vs. Google SEO, which is better for your business? I recently listened to an interview with Brock Johnson on the Build Your Tribe podcast, and there were so many gems dropped, especially if you're a business owner trying to figure out where to put your time. I wanted to share my top 5 takeaways and give you some insight on how I’ve seen these things play out in my own … [Read more...]
Brands That Work with Influencers and Content Creators
Finding brands that work directly with influencers and content creators for brand partnerships is a great way to add another stream of income to your portfolio, especially if you’ve never considered brand collaborations. Over the years of running my brand, Tinseltown Mom, I’ve partnered on sponsored posts with several companies, whether on my blog, podcast, or social media, and it’s been a great … [Read more...]
What is a Content Creator? You Might Be One Without Even Realizing It!
A lot of people wonder, What is a content creator? There seems to be various schools of thought on this, and I want to dispel the idea that content creators are only those who post on social media to secure brand partnerships. While traditional social media influencers certainly fall under the content creator umbrella, they are not the only ones who do. In fact, you might be a content creator … [Read more...]
Live Podcast Coaching: Finding Your Niche, SEO, Content Themes & Goals
I’m sharing a piece of a coaching session I had with Christian dating coach Olivia Diaz. She wants to start a podcast, and we focused on the fundamentals of narrowing down her niche, identifying her target audience, setting up her content pillars, SEO, plus more! Want to Stay in the Know on New Podcast Episodes, Celeb Mom Interviews, Giveaways, My Book Release + Get a Free Planner? Sign Up for … [Read more...]
What I’d Do Differently If Asked, “How to Be a Content Creator” Today
If someone asked me how to be a content creator today after my 11-year journey, these are the things I would prioritize in my content creator strategy. Starting as a content creator is an exciting and rewarding experience. I launched my blog more than a decade ago after doing freelance writing and earning a master’s degree in Professional Writing and I wanted an outlet to pursue my passions. While … [Read more...]
How to Get a Paid Brand Deal as a Content Creator
Getting a paid brand deal or partnership is an exciting accomplishment! In over 10 years of running my online brand, I’ve had many partnerships with studios, fitness brands, theme parks, toy companies, sports drink brands, and many more. Before you land a paid partnership, let’s make sure you’re ready when the opportunity comes knocking on your door, or when you go knocking on a brand’s door. A … [Read more...]
Miracles from Heaven Author Christy Beam Finds Purpose in Pain
Miracles from Heaven isn’t just a book or feature film, it’s a true story. Christy Beam never set out to be an author, but when her daughter Annabel experienced a miraculous healing, she felt compelled to share their journey. As she stepped out in faith, God opened doors, turning their story into a published book, a major motion picture, and, most importantly, a source of hope and inspiration for … [Read more...]
How to Build a Brand Using Simple Steps
Building a brand that stands out has always been important to me. Since launching my blog in 2014, I wanted to set myself apart. Back then, mommy blogs were everywhere, and while my blog fell into that category, I didn’t want it to look or feel like a typical mom blog. I wanted my brand’s look, feel, and message to be unique. At the time, I didn’t realize it, but I was already learning how to … [Read more...]
Discussing Controversy on Your Platform: Is It Right for You?
Discussing controversy on your platform, is this something that you should do? Is it appropriate for your brand? As someone who’s been creating content online for over 11 years, deciding whether to post seemingly controversial topics on your platform can be a challenge to navigate. I’m going to discuss whether politics, social issues, or other “controversial” topics are appropriate to discuss on … [Read more...]
Content Creation for Online Businesses: Choosing the Best Platform!
Content creation for online businesses is a must. With over 10 years of experience creating content online and millions of viewers, I’ve seen firsthand the power of content marketing for your brand. More importantly, choosing the right content creation platform is crucial for boosting visibility, aligning with your ideal customer, and building a strong brand presence. It took me over 10 years … [Read more...]
Building a Six-Figure Business on Facebook with Heather Freeman from Coffee. Mom. Repeat
Building a six-figure business on Facebook may seem daunting for the average content creator, but it’s entirely achievable. Successful content creator Heather Freeman offers valuable insight into how she built a six-figure business on Facebook with her brand, Coffee. Mom. Repeat. Inc., a dynamic social media platform boasting over 851,000 followers. Heather got her start by "throwing spaghetti … [Read more...]
Find Your Business Niche: Simple Steps for Defining Your Market
Find your business niche so you can get clear on your business strategy and goals. Niching down can feel like a daunting task, especially for business owners struggling to pinpoint their target customers. For my own business, refining and defining my niche has been a journey. At the beginning of 2024, I rebranded and niched down my podcast focus, and as a result my audience size tripled! Today, … [Read more...]
Use Your Talents for a Good Cause: 10 Ways to Use Your Passions to Help the LA Fire Victims
The current wildfires in Los Angeles have caused heartbreaking destruction, leaving families displaced and communities utterly devastated. As a California and LA resident, the despair is unbelievable. Thankfully, my family is safe, but we’re saddened by the destruction and hearing of people we know whose homes have burned to the ground. Many people are asking how they an help the LA fire victims … [Read more...]
Finding Purpose in Passion
Finding purpose in passion is a worthwhile topic to explore. After all, how often do we wonder if what we do or pursue throughout the day is truly adding value and meaning to our lives? Passion is a topic I often discuss and encourage others to actively pursue. It’s important to note that, although passion and purpose are connected, they are distinct. So, how do we find purpose in our passions? … [Read more...]
Blog vs Podcast? Which is Better for Your Business?
Blog vs a Podcast, which is better? As a content creator who’s had a blog for over 10 years and started a podcast more than 5 years ago, I’ve often wondered which is better. Which should serve as the top of the funnel, and which should take a secondary role as the main long-form content platform? It’s not an easy decision. Both have their pros and bring people organically to my brand. Blog vs … [Read more...]
Simple Ways to Make It Easy for People to Find You
If you’re building a business or brand, it’s crucial to make it easy for people to find you and learn more about you before deciding to engage further or do business with you. Over the years, I’ve noticed that many people, perhaps unknowingly, make it impossible for others to find them online. Don't be one of them. These are small but critical steps that can make a big difference. Simple Ways to … [Read more...]
Use Social Proof to Grow Your Business and Brand: 8 Key Ways!
Social proof is the evidence that others trust and value your business or brand. It’s a powerful tool for building credibility and turning potential customers into loyal clients. There are many ways to use social proof to grow your business and brand. As someone who always reads reviews before making a purchase, I understand the importance of social proof firsthand. When people see others … [Read more...]
5 Fun Work-from-Home Businesses to Start with Your Child
As a mom who values spending quality time with my kids, especially as they grow older, finding creative ways to connect can be challenging. But what better way to spend quality time than to start a business together. I’m going to share five fun work-from-home businesses to start with your child that are relatively simple to launch. But first, I'll share five benefits of involving your kids in … [Read more...]
Quit Your Job to Pursue Your Passion with Rachel Cruze
What to Know Before You Quit Your Job to Pursue Your Passion Before you take the leap to leave your job and focus on your side passion, there are important steps you should take to prepare for success. Financial expert Rachel Cruze has the answers to help guide your journey! Rachel Cruze is a two-time #1 national bestselling author and has been helping people win with money at Ramsey Solutions … [Read more...]
Get on the Local News to Grow Your Business or Brand!
There are many ways to get featured on the local news. You can hire a PR firm and pay a hefty fee to secure local spots, or you can take a DIY approach. Over the past 10 years of building my brand, I’ve appeared on both local and national media—all through my own efforts. If you’re promoting your business, building your brand, seeking greater visibility, launching a book, or just want the … [Read more...]
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